McDonalds is engaging its employees with its "Voice of McDonalds" Contest --
http://www.nytimes.com/2008/02/09/business/09idol.html
http://www.aboutmcdonalds.com/mcd/students/amazing_stories/from-restaurant-grill-to-musical-thrill.html?DCSext.destination=http://www.aboutmcdonalds.com/mcd/students/amazing_stories/from-restaurant-grill-to-musical-thrill.html
http://vom.mcdonalds.com/
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