This blog post gives the author's opinion about which social media channels are best suited for B2B applications and which are best suited for B2C applications.
http://www.socialmediatoday.com/smc/118475
Tuesday, August 25, 2009
Friday, August 14, 2009
Starbucks is number 1 on Facebook
Check out this blog post about Starbucks and Facebook --
http://www.brandweek.com/bw/content_display/news-and-features/digital/e3idee9d1f93a71c5753e010d72c630f4eb
http://www.brandweek.com/bw/content_display/news-and-features/digital/e3idee9d1f93a71c5753e010d72c630f4eb
Tuesday, August 11, 2009
Three groups on whom to focus
Andy Sernovitz recommends that you focus on your customers, your employees, and your competitors for the purpose of generating word-of-mouth.
http://smartblogs.com/socialmedia/2009/08/11/andys-answers-3-people-you-should-be-earning-love-from-every-day/
http://smartblogs.com/socialmedia/2009/08/11/andys-answers-3-people-you-should-be-earning-love-from-every-day/
Monday, August 10, 2009
Linking social media and e-mail campaigns
The company discussed here is suggesting that companies can achieve synergies by linking their e-mail campaigns with their social media campaigns.
http://news.prnewswire.com/ViewContent.aspx?ACCT=109&STORY=/www/story/08-10-2009/0005074817&EDATE=
http://news.prnewswire.com/ViewContent.aspx?ACCT=109&STORY=/www/story/08-10-2009/0005074817&EDATE=
John McCain's online brand
It looks like John McCain has successfully gone digital.
http://www.foxnews.com/opinion/2009/08/07/brand-mccain-beating-barack/
http://www.foxnews.com/opinion/2009/08/07/brand-mccain-beating-barack/
Wednesday, August 5, 2009
Pay for tweets?
Looks like companies are now paying Twitter users to tweet about their products (sponsored Tweets):
http://www.fastcompany.com/blog/lydia-dishman/southeast-innovation/izea-calls-transparency-can-twitter-remain-pure?partner=homepage_newsletter
http://www.fastcompany.com/blog/lydia-dishman/southeast-innovation/izea-calls-transparency-can-twitter-remain-pure?partner=homepage_newsletter
The Marines and social networking
It looks like the Marines are banning access to social networking sites --
http://www.smartplanet.com/business/blog/smart-takes/smart-move-marines-block-social-networking-sites/159/
http://www.smartplanet.com/business/blog/smart-takes/smart-move-marines-block-social-networking-sites/159/
Tuesday, August 4, 2009
YouTube and the local news business
It looks like YouTube is getting into the local news business --
http://www.webpronews.com/blogtalk/2009/08/03/youtube-bringing-local-news-to-you-traditional-outlets-cringe
http://www.nytimes.com/2009/08/03/business/media/03youtube.html
http://www.youtube.com/news
http://www.webpronews.com/blogtalk/2009/08/03/youtube-bringing-local-news-to-you-traditional-outlets-cringe
http://www.nytimes.com/2009/08/03/business/media/03youtube.html
http://www.youtube.com/news
Monday, August 3, 2009
Interesting metrics from FireClick
Check out the metrics provided by FireClick --
http://index.fireclick.com/
http://index.fireclick.com/
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