The SAMMY Awards are for Social Advertising, Media and Marketing Awards. Check them out at:
http://www.sammyawards.com/
Saturday, December 24, 2011
Thursday, December 22, 2011
How BlenTec calculates social media ROI
This article from Internet Retailer shows how BlenTec calculates return on its social media investment.
http://www.internetretailer.com/2011/12/21/blendtec-shows-how-measure-effects-social-marketing
http://www.internetretailer.com/2011/12/21/blendtec-shows-how-measure-effects-social-marketing
Friday, December 16, 2011
Mashable's list of new media jobs
See Mashable's list of new media jobs at
http://jobs.mashable.com/a/all-jobs/list
http://jobs.mashable.com/a/all-jobs/list
The Duct Tape Marketing blog addresses geo-location targeting
Duct Tape Marketing on credit card companies and geo-location targeting:
http://www.ducttapemarketing.com/blog/2011/12/16/will-credit-card-companies-cash-in-on-couponless-geo-location-targeting/
http://www.ducttapemarketing.com/blog/2011/12/16/will-credit-card-companies-cash-in-on-couponless-geo-location-targeting/
Mobile Website tips from Mashable
Mashable provides good tips on mobile websites in the post below:
http://mashable.com/2011/12/16/mobile-website-tips/
http://mashable.com/2011/12/16/mobile-website-tips/
Friday, December 9, 2011
Peak Sales on "How to Make Friends and Influence People in Social Media"
Dale Carnegie's How To Win Friends and Influence People has been one of my favorite business books for many years. Salesforce recruiting firm Peak Sales does an excellent job of applying Dale Carnegie's principles to the world of social media in "How to Make Friends and Influence People in Social Media."
http://www.peaksalesrecruiting.com/how-to-make-friends-and-influence-people-in-social-media/
http://www.peaksalesrecruiting.com/how-to-make-friends-and-influence-people-in-social-media/
Monday, December 5, 2011
Augmented reality
Perhaps "augmented reality" is the next big thing in retailing?
Lego store augmented reality
http://www.youtube.com/watch?v=-N85srjA-GQ&feature=related
Grocery and clothing store augmented reality
http://www.youtube.com/watch?v=XZ5_q2k55Mk
Clothing store augmented reality
http://www.youtube.com/watch?v=kYpxpgyCcns
Augmented reality in South Korea
http://www.youtube.com/watch?feature=player_embedded&v=fGaVFRzTTP4
CommonCraft video explantation
http://www.youtube.com/watch?v=D-A1l4Jn6EY
Lego store augmented reality
http://www.youtube.com/watch?v=-N85srjA-GQ&feature=related
Grocery and clothing store augmented reality
http://www.youtube.com/watch?v=XZ5_q2k55Mk
Clothing store augmented reality
http://www.youtube.com/watch?v=kYpxpgyCcns
Augmented reality in South Korea
http://www.youtube.com/watch?feature=player_embedded&v=fGaVFRzTTP4
CommonCraft video explantation
http://www.youtube.com/watch?v=D-A1l4Jn6EY
Thursday, December 1, 2011
Good info on business blogging from Hubspot
This e-book on business blogging from Hubspot is short, to-the-point, and worth a read:
http://www.hubspot.com/introduction-to-business-blogging-download/?guid=24ac8179-5d18-4a85-9019-2f24947cc770&submissionGuid=8b692b9a-83f1-4ca9-ac49-9d0a8b9d79c1
http://www.hubspot.com/introduction-to-business-blogging-download/?guid=24ac8179-5d18-4a85-9019-2f24947cc770&submissionGuid=8b692b9a-83f1-4ca9-ac49-9d0a8b9d79c1
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