According to this HBR blog post, a product's value can increase considerably if it is accompanied by the right story that puts it in a proper context.
http://blogs.hbr.org/cs/2013/07/want_to_raise_prices_tell_a_be.html
Wednesday, July 31, 2013
Monday, July 22, 2013
Lots of jobs in sales
According to USA Today, there are now a lot of opportunities in the sales profession.
http://www.usatoday.com/story/money/business/2013/07/21/sales-job-openings/2568003/
http://www.usatoday.com/story/money/business/2013/07/21/sales-job-openings/2568003/
Wednesday, July 10, 2013
Chuck Martin on "The Mobile Shopping Life Cycle" -- HBR Blog Network
This is a great post to the HBR Blog Network by Chuck Martin on "The Mobile Shopping Life Cycle" --
http://blogs.hbr.org/cs/2013/06/the_mobile_shopping_life_cycle.html
http://blogs.hbr.org/cs/2013/06/the_mobile_shopping_life_cycle.html
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