Friday, April 3, 2009

"Product seeding" and the FTC

The Federal Trade Commission is considering guidelines that would hold companies responsible for what bloggers say about their products if they have provided product samples to the bloggers. Thanks to Gale Hawkins at http://www.powerclaim.com for sending me the link!

http://www.ft.com/cms/s/0/9a58f44c-1fae-11de-a1df-00144feabdc0.html?nclick_check=1

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