Competitors can digitally sabotage a business. This is one example involving Google Maps. Thanks to Victor Raj for calling this Wired article to my attention. How do you defend against it? Begin by "claiming your site" on Google My Business (http://www.google.com/business/). Then, monitor it to make sure that everything is correct, accurate, and up to date. Then, claim your site on such other social venues as TripAdvisor, Yelp!, UrbanSpoon, etc.
http://www.wired.com/2014/07/hacking-google-maps/
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